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#MastersSpeak# series was introduced last year April, 2020 during the pandemic with an intention to launch a dynamic Online Initiative with a rich and unique content , inviting Global Experts to speak on how they are coping up with the current pandemic situation and managing teams ,stake holders ,investors/clients ,Distributors ,Supply Chains ,associates across . An insight into current challenges and how do they plan to collectively combat the situation, and look at alternative strategies, and how prepared are they post the lockdown.
Encouraging the working class fearful of losing their jobs ,how should they re work /re plan sustenance going forward . Addressing Investors on what should be their approach to investments now & future.
Appreciation of the show : Brand Torque received phenomenal positive acclaim from several quarters, viewers on Social Media Facebook ,Linked in and from our speakers . Audiences have been enquiring on our next series .
Connecting like never before !
Our objective through the series aims at curating unique contents and bring in subject matter experts to offer solutions to business obstacles with pragmatic approach .Viewers are done listening to repetitive contents .This forum would also look at offering value to our Sponsor Partners, Knowledge Partners, Speakers and others associated to this show objectively beyond just a PR vehicle.
We as a team aim to enrich the platform with diversified sector content and speakers with every series and make this bigger and better and a show that is held in high esteem for our viewers.
Q. Have you seen any significant changes in your market share during the pandemic?
Is brand loyalty as significant vis-a-ve the availability of products in the market for consumers to purchase? Brand Torque can help change that ,with a reminder that your brand is not only superior , but is also one of the front runners of the sector.
Q. What better time to consolidate your market share when the overall sentiments of the markets are low? How does #MastersSpeak# help?
Projected as a company that is not only the front runner in their sector, but also has sustainable plans for growth in the future. Potential consumers can engage with a brand that is trustworthy and has decent goodwill.
Q. Are you tired of all the naysayers in the news today? Harbingers of doom.
Pretending that the world’s at an end. Imagine being the faces of the market that come up with actual long term solutions. Isn’t that what the audiences want to see? Not just a pipe dream ,but a solid plan.
Q. Don’t We all know the pros of paid promotions ?
But we’ll do you one better. We are offering not only curated content that shows you in a positive light but also a panel of esteemed colleagues that endorse it too. Your company speaks volumes about you. At #MastersSpeak# your company is The Who’s Who of the market. We all benefit from each other’s presence.
Q. How much does your marketing team pay for advertisements and media campaigns?
Let’s not even get into the rigmarole of a TV show. Let’s be honest no viewer will see a TV show of a company praising itself. With #MastersSpeak# both your problems are solved at a cost that is unmatched in the market. We not only save you money, but also stress. All this with endorsements from third parties and you are a hit.
Q. Are you tired of hearing the same old news of COVID on every channel? What do the audiences crave?
Fresh content. Something that takes them away from the pain and misery and actually highlights, what went right in the market or what plans the experts have to restart the economy. One should not miss a chance to be on that panel.
Attracting Your Target Audience: through a dynamic platform that would enhance your brand recall value and consequently help you generate higher engagement & revenues.
Non – Repetitive Content : that would be engaging and offer possible solutions to the viewers and build brand loyalty.
Viewers: would see get access to a powerhouse show, which is unique in content & execution ,help them find solutions and explore opportunities with the Brand.
Pre-event Digital & Brand Marketing : are additional benefits to the sponsors ,to be curated and delivered by Brand Torque ,and this would engage the viewers much before the tele-cast.
Nominate your powerful & dynamic speaker: who would be your brand ambassador on the panel and offer solutions and create goodwill amongst the delegates & viewers.
Cost Effective Brand Promotion: Sponsors get an opportunity to speak and promote their brand on tele-vision like Times /ET Now, in a well curated panel and get the eye balls rolling.
Additional Benefits: Sponsors will also get a Digital Promotion prior to the final telecast and get an opportunity to engage with their respective audiences.
Revenue : Possibility for the Brand to generate additional revenues and enquiries coming in during and post the show through this initiative.
We covered 12 such speakers across industries onshore/ offshore of relevance , who enjoyed the show thoroughly and shared their valuable insights, which was 'audience engaging'.
The show was launched in the digital platform and saw phenomenal responses amongst viewers & speakers , that encouraged us to level it further with SERIES - II.
This time on a much larger platform and with one of the leading news channels of our country.
"The response from my wealth management clients was humbling. A fantastic series capturing the insights from leaders in the field"
RAJANYA RAVASIA (Adventum Offshore)
"I got really good reviews from the folks in my circle whom I had shared the video with. They said the master speak series was meticulously curated keeping the situation in mind, subjects chosen were topical and the panelists were able to articulate the points well."
ROHIT PUNJABI (Swiss Bank Singapore)
"The master speaker videos were very useful, both my friends and business contacts reached out personally to ask for more information. It was a great experience from a personal level and I’m very grateful to have been invited. I would highly recommend the Brand Torque team ☺️"
JAKE – EL – RASOUL (Alliance Investments)
"MastersSpeak series by Brand Torque was a master stroke for learning community. It enabled people to understand nuances of each and every sector of the economy."
DR. SANJAY MUTTHAL (Kontempore Leadership & Business Solutions)
"It was interesting chatting about our adaptation to remote work by tapping into enabling technologies to produce digital editions for a leading magazine .I had good no of viewers and positive comments from socially prominent friends."
SANGEETA WADHWANI Magazine Editor | Author | Artist
"When the entire world went into a tizzy in the first month of lockdown, Brand Torque focussed effort towards rolling out Master's Speak Series in April 2020 was a great step in leading from the front, and in a way opening up a whole new dimension of outreach, which acted as a precursor to many more online interactions in the coming months."
RISHIRAJ SETHI (Aura Art Development Pvt.Ltd)
"Very few follow what are the challenges which businesses face. Very few even go deeper to understand the nuances of issues. These knowledge capsules are addressing issues, providing solutions and proving a boon to SMEs & MSMEs."
SIDDHARTHA RASTOGI (Ambit Capital)
"Congratulations to Brand Torque team for completing 3 years in business. Last year's MasterSpeak series was one of the most timely initiatives to help and support business community struggling with disruption in the Covid-19 pandemic. Global speakers with their experience and strategies have surely helped many small businesses and entrepreneurs to adopt themselves to prepare themselves to post-pandemic era"
RUPA NAIK (World Trade Centre)
"Right in the middle of COVID Crisis last year, it was a courageous attempt of Brand Torque to get to organise Masterspeak. I personally found it interesting and out of box event. I wish Brand Torque all the very best to keep breaking the barriers and introduce the audiences with their creative and ahead of time concepts in leadership through varied and diversified conversations."
RAM YADAV (Edelweiss Financial Advisors Ltd.)
"I am grateful to be a part of brand torque talk show .it was an innovative and educative concept and very much in keeping with current trends."
